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Recent Blog Entries
35 weeks 4 days ago
What is the difference between a franchise and a business opportunity? This is a question that is on the mind of pretty much every person who attends a franchise or business opportunity trade show looking for his or her new career path. However, the people selling each of these types of...
1 year 4 weeks ago
In the October issue of Franchising USA, one of our senior franchise attorneys, Lynne Shelton, was asked to write an article about the benefits of attending franchise trade shows.
Trade Shows are always great places to pick up tidbits of information, but within the franchising industry...
1 year 6 weeks ago
By Sandy Lechner and Jason Power, Esq., CFE
Franchisors know the stages of recognition, consideration, and resolving concern in the customer buying cycle are now more self-directed than ever as customers traverse online information mediums often outside of the Franchisor’s direct control...